At birth, a baby’s retina is not fully developed, so they see best when there’s a large contrast between light and dark. That’s why babies love looking at high-contrast, black and white images! BABY BW_1 When you expose your baby to dark black next to bright white, you’re giving them visual stimulation crucial to their sight development. BABY BW_2 The more you expose your baby to bold, contrasting colors, the faster and stronger their visual development will be! Talk to your baby about the different images, shapes and colors. BABY BW_3